Author Archives: John Nienstedt, Sr.

Edgy Interview: Bill Horn

I don’t yell “fake news” often. Reporters have a job to do and tend to do it well. But the impression many get of Bill Horn from the media can be skewed. As the Edgy Interview often reveals, there’s another beautiful and uplifting side to our subject. In this interview, the longtime County Supervisor from North San Diego County talks movingly about his work to develop schools for impoverished Ugandan kids. Prepare to have your preconceptions of Bill challenged.
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Edgy Interview: Dan McAllister

Dan McAllister seems to have a nasty job. The Bible holds that tax collectors are vile and most people I know aren’t giddy with excitement at the thought of paying taxes “to the man.” But then there’s Dan, a gentleman with a sunny disposition who genuinely wants the process of paying taxes to be as painless as possible. I first encountered Dan in the political sphere during Susan Golding’s first run for Mayor. That ’92 race was extremely contentious, full of charges and counter-charges and wild accusations and, even, tears. But through it all, there was Dan staying on message when talking to reporters for the Daily Transcript, the Union-Tribune and TV stations. He was not only unflappable, but Dan was able to convey the right Golding message that cut through the clutter. In this interview 26 years later, I finally got a chance to learn what makes Dan McAllister tick. Read more

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Edgy Interview: Barry Jantz

Barry Jantz is something of a 20-teens Renaissance Man. Sure, he’s the current CEO of Grossmont Healthcare District, a former La Mesa City Councilmember and chair of the San Diego County Taxpayers Association. But what makes Barry cool is that he was blogging – and in a big way on San Diego’s Rostra and California’s Flash Report – way before blogging was cool. He’s been at the forefront of the revolution that is “the blogs” (kids, that’s a corruption of “web logs” as they were originally known).

The fact that Barry comes at things from the right side of the political spectrum could get him labelled as a (dreaded?) right-wing blogger. But he’s not that way at all, always writing with decorum, decency, and humor. That’s why we thought it would be a good idea to put him in this month’s hot seat and subject him to the Edgy Interview. Read more

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Dial-Testing: A Research Method to Help You Win

Competitive Edge is dedicated to helping clients win, whatever arena they’re competing in. One way we do this is by offering clients the opportunity to apply cutting-edge methodologies to their research problems. Dial-testing is one such research tool, and we’re using it in more and more client engagements. Read more

Categories: Campaigns| Polls

A Bright Future: Careers in Public Opinion Research

According to a recent LinkedIn study, the average college graduate can expect to pursue four job changes before they hit the ripe old age of 32. Maybe this is because Millennials are born job hoppers, or maybe the world is flatter than we think and the race against outsourcing or automation is fast afoot. Whatever the causes, and even amidst record-low unemployment, those starting out can expect a lot of change along the way. Read more

Categories: Campaigns| Polls

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