Category Archives: San Diego

Competitive Edge Survey: San Diego Voters Support Stadium Plan

I’ve received inquiries about the results of the poll we conducted on the possible stadium measure in San Diego. So, with our client’s permission, here are those topline results along with the analytic memo submitted to the NFL. Read more

Categories: In The News| Polls| San Diego

Column Image Not So Fast, Naysayers: Why San Diego Could Beat the Odds with Super Bowls

You may have caught media coverage of Competitive Edge’s annual Super Bowl Image Study, which concluded that the host city of Glendale, Arizona didn’t get an image boost from Super Bowl XLIX. As the study results became public, observers commented that our study cast additional doubts over projected benefits from hosting Super Bowls at a possible new San Diego stadium. Not so fast, naysayers. We started conducting these national studies in 2003. That was the last time San Diego hosted the Super Bowl and was also when I grew curious about whether the big game’s host city could realize the image benefits civic boosters usually claim. In my world, if you can’t measure results, there are no results. In that … Read more

Categories: In The News| San Diego

Tony Gwynn Was Wrong

“When I am dead and gone, all that will be left is the numbers. They will not remember how much heart a person had, or how consistent he was, they will just look at the numbers. And the numbers will tell them that I won eight batting titles; that I tied Honus Wagner for winning the most. The numbers will tell them that Wagner was a .345 lifetime hitter, and that I am a .340 lifetime hitter. So who was better? Honus Wagner. That is how it will be judged.”  Tony Gwynn’s acknowledgement in The Art of Hitting Tony Gwynn, the great San Diego Padres outfielder who passed away last week, was right about a lot of things, but he … Read more

Categories: San Diego| Uncategorized

Final Turnout Projection for San Diego

My final turnout projection for the City of San Diego in today’s June Primary election is 25% to 27%. Turnout will be about 2% higher in City Council Districts 2 and 6, which are hosting competitive races. Turnout should be about 1% to 2% higher in the County of San Diego than it is in the City. The reasons for this lackluster performance – voter fatigue, a lack of sexy issues up and down the ballot, non-races at the statewide level – have been discussed in this blog. I’ll add that the open primary format – if it was intended to boost participation — has been a dismal failure this year. When you’re not calling on the electorate to actually … Read more

Categories: Polls| San Diego| Voters

Did Someone in San Diego Say “Rally?”

Yep, over the past week San Diego voters have shown some giddy-up. Not enough to avoid a record low voter turnout for the June Primary, but at least the city will avoid LA-like ignominy where turnout lands in the teens. The previous 16% projection for voter turnout was based on data from last week and it turned out to be just too awful to last. With the wildfires and Memorial Day barbeques behind them and Election Day only a week away, more high propensity voters have rousted themselves. The folks we count on to regularly do their civic duty are now starting to participate more like they have in the past. On the other hand, there is no evidence at … Read more

Categories: Polls| San Diego| Voters


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