Public Research
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Frequently Asked Questions
Why did you call me?
You’re name or phone number was selected entirely at random.
Where did you get my name/number?
If we called you by name we drew the sample from a list such as a voter list, customer list or subscriber list. If we called you without using your name we drew the sample from a list of randomly generated phone numbers.
Can you take me off your list?
We can certainly remove you from this poll’s sample. Our interviewers are trained to comply with any such request. However, there is no “master” do not call list.
Can you put me on the National Do Not Call Registry?
You can put your phone number on the National Do Not Call list here: https://www.donotcall.gov Note that this will tend to shield you from unsolicited telemarketing calls only. Research and political calls are exempt from the Do Not Call Registry.
Can I get into one of your focus groups?
Yes, please fill out our form.
How many people do you usually interview?
The sample size varies by research project. We have conducted polls with sample sizes ranging from 300 to 3,000.
Was that a “push poll” I took?
No. A push poll is a deceptive political campaign tactic designed to change the respondent’s opinion, not measure it. CERC does not conduct push polls and has been active in helping to call attention to the problem. As a member of the American Association of Political Consultants our organization condemns the use of push polls.
But your interviewer asked some leading questions. What was that about?
You are referring to questions which are designed to test whether messages are persuasive. Message testing is a legitimate goal of political and market research.
