The Edge: Competitive Edge Blog

The Edgy Interview: Jerry Kern

n Competitive Edge’s three decades we’ve had many successes that make us proud. We love helping clients win in whatever arena they find themselves. One of our most gratifying efforts was helping Oceanside City Councilman Jerry Kern beat back an attempted recall. Not only did we assist his campaign in crafting the message that would take him to victory and vindication, our poll was spot on. Yeah, we know that frequently happens; it’s what we’re paid to do. But in Kern’s case we conducted the poll five months before the election. ~ JN Read more

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The Edgy Interview: John Hoy

Working from his Del Cerro lair, John Hoy is a San Diego political consultant who takes a thoughtfully methodical approach to winning elections. There is no bluster. There is no BS. There is no flash of bravado. John just thinks through every situation he’s faced with and guides his clients to make the best decision given the circumstances. I’ve had the pleasure of working with him on big wins like Lorie Zapf for San Diego City Council and Jan Goldsmith for San Diego City Attorney. John’s also the master of the signature-gathering process, recently helping Soccer City’s backers submit and qualify petition signatures in record time. As he mentions, his wife Cheri’s pretty great too. ~JN Read more

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The Edgy Interview: Karolyn Dorsee

Everybody loves Karolyn, because when you’re a great fundraiser, you’re a people person and you have fun along the way, people love you. I call Karolyn my political Godmother for the start she gave me. She’s had a hand in starting hundreds of political careers here in San Diego. And, 33 years after meeting Karolyn, through all the ups and downs politics can throw at her, she’s still enjoying her work and working for people she believes in. Here’s how she began the interview… ~JN Read more

Categories: Competitive Edge News

The Edgy Interview: John Kern

The year was 1987. Reagan was president, Ron Roberts was just elected to the San Diego City Council and Competitive Edge was a newborn baby. Having no idea what to do to keep our clients happy and build a business, we went to lunch with news reporter and political consultant John Kern. He was fresh off helping some guy named Clint Eastwood win his race for Mayor of Carmel, California. Honestly, I can’t recall the pearls of wisdom that dropped from John’s lips, but Competitive Edge has been successful for 30 years, so I’m sure pushed us in the right direction. John went on to bigger and better things, like helping Dick Murphy win his race for San Diego Mayor … Read more

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Public Opinion Research Insights: Yep, Phone Surveys Still Work

The increase in cell phone ownership during the last decade has led some to conclude that the traditional phone survey must be a defunct public opinion research tool incapable of yielding accurate data on issues that matter. As the reasoning goes, doesn’t everybody just have cell phones now (with which they screen calls)? Who answers a landline to talk to a stranger around dinner time? Although the answer to the first question is “mostly” – meaning, yes, a lot of people are cell phone-only now — the trend’s impact on data quality has been minimal. Furthermore, the people answering telephone surveys, sometimes on landlines and other times on cell phones, are more or less just like you and me, with … Read more

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