Using Research to Win an Election

gopInfographicThere are three types of voters in this world: always for, always against, and “persuadables.” Yet you only need to engage the last group in order to win. These persuadable voters are critical to the success of an election campaign, but are you using research and analysis to fully understand them? Competitive Edge offers a comprehensive process to  evaluate your persuadables and build the winning campaign.


Download the infographic to learn:

  • Our proven seven step model to electoral success
  • What a benchmark survey can uncover about your swing voters
  • What type of polling is most effective
  • How research impacts advertising

Fill out the form below to download the infographic.

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