Competitive Edge Research & Communication

22 Years of Service

AAPOR 2008: Interviewer Effects Paper Will Chargers Bolt?

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CERC has serviced the nation’s opinion research, voter contact and grassroots needs since 1987. As a full-service firm, Competitive Edge provides: political polling; consumer research; campaign voter contact; grassroots advocacy and organizational services.

Whether you need to know what the general public, opinion leaders, voters, your market, your customers or your members think or want, Competitive Edge conducts customized, scientifically sound research to provide answers and insight.

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Opinion research helps create better products, services and decision-making only because of participation from folks like you. Read more.

Testimonials

  • I would like to recommend Competitive Edge Research & Communication, Inc. as the pollster you can trust to do the job. Our experience with them has always been excellent; particularly because they produce accurate results that we can actually use to help our clients succeed.
    Steve Danon
    Vice President
    NCG Porter Novelli
  • The results of the poll were instrumental in helping us identify the most effective project messages and potential trouble spots with the plan. It also provided an accurate assessment of the level of support enjoyed by the university in the community. This information was very helpful in our efforts to develop effective communication tools.
    Kristen M Byrne
    Vice President
    San Diego State University
  • I wanted to extend our thanks to you and your team for your outstanding work on the recently completed research in San Marcos. As usual, your team did an outstanding job of getting the poll together quickly, out in the field when it was critical and providing my client with the kind of critical analysis that has become your hallmark.
    Craig Benedetto
    President
    Benedetto Communications, Inc.
  • Our experience with your company was exceptional! Your responsiveness during this project was commendable and the project was delivered tum-key from start to finish. We are currently in our strategic planning phase, and the scientifically sound market insight that you provided to us will surely influence our decisions.
    Simran K. Noon.
    Director of Public Relations and Marketing
    San Diego Humane Society
  • CERC has conducted COX post call surveys since 2006. During the past two years, it has
    been a seamless process working with CERC. Their employees have consistently done a
    great job in meeting our needs.
    Jacques Ballard
    FSS Comm./Process Imp. Manager
    Cox
  • Unlike traditional polling and quantitative research, Competitive Edge’s use of focus groups helped the Pacific Southwest Association of REALTORS® to understand the attitudes, needs, and feelings of the community, rather than simply measure them.
    Richard D’Ascoli
    Director of Government Affairs
    The Pacific Southwest Association of REALTORS®
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Our Clients

Humane Society KPBS SDCERA Sycuan ESET La Cuna Clean Tech San Diego
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Solutions for Political Compaigns

We win elections by providing superior voter communication and strategic advice based on sound analytics.

Solutions for Public Affairs

Build more public support for issues and respond effectively during adverse or crisis situations.

Solutions for Consumer Research

Customer satisfaction is vital to success. We accurately track it to enhance your bottom line.

Solutions for Government & Public Agency

We help government agencies understand and communicate with constituents.